CELEBRATING THE GLOBAL WOMAN
Shalini Vadhera's global influence with women and young girls stems from her entrepreneurial passion to build companies and create products for women to empower women. Vadhera's journey has laid the groundwork of authenticity that resonates not only with the women she meets, but in every facet of her personal life.
Her rise from jewelry and fashion entrepreneur, celebrity make-up artist, best selling author of
Passport To Beauty, favorite guest of Dr. Oz, Today, and The View to the founder of a multi-million dollar global cosmetics company is nothing short of remarkable. Vadhera has transformed this platform while using her business acumen to create global beauty, lifestyle and business solutions to empower women around the world.
Armed with an international business degree and an eye on launching her own global beauty and lifestyle brand, Vadhera started her entrepreneurial journey at the age of 19 when her father sent her to India to start her own company. And that’s exactly what she did creating luxury jewelry and fashion lines sold to Macys and Nordstrom. But with a passion for beauty she launched her makeup career at the top with her big break working on “The Tonight Show with Jay Leno,“ a stint that led to a successful career as a celebrity makeup artist. Her success led to recognition by numerous media outlets branding Vadhera as a multi-cultural and global beauty and lifestyle expert as well as a business expert resulting in frequent appearances on CBS’s “The Early Show,” “The Dr. Oz Show”, “The Big Idea with Donny Deutsche,” E!,” NBC’s “The Today Show,” The Doctors",” “Fox News”, “Extra,”ABC’s “The View.”
Before long, industry insiders wanted to capitalize on Vadhera’s sterling reputation and vast knowledge of exotic ingredients and cultures around the world. This unique point of difference placed Vadhera in demand as a spokesperson and consultant for many Fortune 500 Companies such as Olay, Chapstick, Veet, Revlon, Lola Cosmetics on QVC ,Select Comfort Mattresses, Pantone Colors, Everyday Health and as the national spokesperson for iVillage.com which included hosting the web-based show “About Face” and doing iVillage makeovers on The Today Show and as the US/Canadian Spokesperson for The Body Shop.
In 2005, Vadhera founded the makeup brand Global Goddess Beauty (in her garage, no less) and found instant success in Sephora and QVC. It wasn't long before Vadhera's products could be found globally in retailers Nordstrom, Dillards, HSN, QVC UK, Victoria's Secret. In fact, Global Goddess products quickly became beauty editor and celebrity favorites. Oprah awarded Vadhera her coveted Beauty "O-Ward" in 2009. Vadhera exited her brand in 2010.
In late 2014, Vadhera experienced a life-changing event on her way to meet a Korean Master in Sedona, Arizona. Her car was struck by lightning and, as the energy shot through her body and brain, it manifested into a spiritual awakening over the next 24-hours that forever change her life. She came away inspired her to launch her next global brand, Power Beauty Living, by creating an environment for women and girls to be mentored, guided and set-up for success in business, beauty and life. Vadhera was further inspired to take this route by witnessing the stunning lack of mentorship of women by women and experiencing sexual harassment and gender bias when she launched her previous brand.
In 2016, Vadhera took Power Beauty Living global at the United Nations and in 2019 Power Beauty Living became a full 501(c)(3) Foundation to bring skills development, vocational training, livelihood enablement and empowerment to disenfranchised women globally.
Shalini is the Founder and CEO of Ready Set Jet, a wanderlust inspired beauty brand built for the Go Generation™ with a strong social impact give back geared to empower and inspire women by using beauty as a vehicle for global change. Ready Set Jet in partnership with Power Beauty Living gives back by empowering disenfranchised girls in India to reach their full potential through skills development, micro-entrepreneurship, digitizing India, livelihood enablement and jobs creation.
Shalini is the Founder and CEO of Passport To Beauty, a global beauty and wellness brand that celebrates the beauty of diversity and curates and creates the best beauty and wellness discoveries from around the world. Shalini combines her product offering with the content she shoots around the world with the Passport To Beauty Luxury Destination Box – bringing the beauty secrets and curated experiences of a new destination to your doorstep.
A global leader in beauty innovation, Shalini consults some of the top businesses in the world on beauty and spa therapies and branding and has created multiple best-selling beauty brands in her own portfolio, as well as those for Paramount Pictures “The Baywatch Movie”, Turner Classic Movies, Fab Fit Fun, along with a star-studded list of influencers and celebrities placing over $100M of product on the global market.
Shalini is the recent recipient of the 2017 Mahatma Gandhi Award at The British Parliament for her work in women’s empowerment and leadership. She is the recipient of the 2019 Jewel Of India Award from the Prime Minister’s Office, 2019 Woman of Excellence Award – Women Economic Forum, and the 2019 Ernst and Young Entrepreneur of The Year Award Nominee. She was named the #1 Person To Watch by The Economic Times of India, Winner of the Game Changer Of The Decade Award in Beauty, and Winner of the Oprah Beauty O~ward. In 2020 Shalini was named the President Of The International Women’s Wing for global women’s empowerment by the NRI Welfare Society in New Delhi.